Kyra Reed

Women Empowered in Cannabis

Kyra Reed is a social media industry veteran and a community-focused brand innovator. Reed brings a unique and fresh social-first approach to brand marketing and digital strategy. She was named a ‘Social Media Pioneer,’ by Entrepreneur Magazine and her work in social media has been featured in The NY Times, Tech Crunch, NPR and 20/20. She has guest-lectured at UCLA and USC and has spoken at a number of conferences, including SXSW, Digital Hollywood, Digital Music Forum West, Blog World, ASCAP Expo and more. Her work has been featured in top tier media outlets including The New York Times and NPR. Reed is the author of Blog 101, a beginner’s guide to blogging and a contributor to The Power of Real-Time Social Media Marketing.

In 2016 she launched Markyr Digital Cannabis, a digital marketing and social media strategy agency focused on the Marijuana, hemp and CBD industries. Kyra’s cannabis clients include growers, manufacturers and dispensaries. She has been a speaker on branding and marketing at MJ BizCon (17,18 & 19), Global Cannabis Conference and New West Summit. Kyra founded  one of the largest cannabis networking groups for women, Women Empowered in Cannabis (WEiC) and WEiC:Careers, a job matching site for women in cannabis and companies committed to gender diversity and inclusion in their hiring practices. She is also the founder of Lady Jane Society, an event production company focused on high end retreats for women in cannabis and Haus of Jane, a collaboration event with Tokeativity, currently hosting virtual speed networking events for women working in cannabis. She was noted as one of the “100 Most Important Women in Weed” in 2019 and 2020 by Green Market Report.